6 PM Launch Time Theory

Welcome to our Community
Wanting to join the rest of our members? Feel free to sign up today.
Sign up

erroneous

New Member
Bronze
Jun 23, 2007
107
0
0
#1
6 PM Launch Time Theory.

When it was initially announced that the iPhone
would be released on a Friday night at 6 PM local
time, I said to myself, “You’ve got to be kidding!”
How in the world can we form a line among
customers already crowding the market place?

Everybody and their brother is out at that time.
It’s the warm night summer season, and people
everywhere. Parking is crazy. People are in
a hurry. And it’s the start of the weekend.
What a formula for chaos!

And then it occurred to me, that’s it!

What other better time to get full blown coverage on
local, and national news, than right at 6 PM when the
bulk of the traditional newscasts are broadcasting.

Product Promotion, and Reality Chaos caught live,
and not on tape. A perfect formula for further free
advertising and product promotion. Brilliant!


Well, it’s a theory.

John
 

ColsTiger

Zealot
Gold
Mar 8, 2007
5,856
2
38
Columbus, GA
#2
6 PM Launch Time Theory.

When it was initially announced that the iPhone
would be released on a Friday night at 6 PM local
time, I said to myself, “You’ve got to be kidding!”
How in the world can we form a line among
customers already crowding the market place?

Everybody and their brother is out at that time.
It’s the warm night summer season, and people
everywhere. Parking is crazy. People are in
a hurry. And it’s the start of the weekend.
What a formula for chaos!

And then it occurred to me, that’s it!

What other better time to get full blown coverage on
local, and national news, than right at 6 PM when the
bulk of the traditional newscasts are broadcasting.

Product Promotion, and Reality Chaos caught live,
and not on tape. A perfect formula for further free
advertising and product promotion. Brilliant!


Well, it’s a theory.

John
Exactly! But this has been discussed many times here already. I didn't believe it completely until I saw the At&t postings of the start times.
 

ps49556n

New Member
Silver
Jun 21, 2007
545
1
0
NYC
#4
It will be crazy. I just went to my local ATT store here in NYC and I asked about how they are handeling lines. He told me they will set up waiting lines outside and that if he were to wait in line he would be there at noon. I told him I will be there when the store opens.