Everybody has had a bash at this one and other questions like it. By searching the forums I now know how to delete camera roll contents, create albums and set up sync to folders on my pc so that albums are created to write photos from my PC to my iPhone. HOWEVER (I shout) no solution on how to delete pesky albums from my iPhone. The nearest I got to that is one thread which said that "all you do".... is go to the iTunes app on your PC, click on the iPhone icon on the left which will reveal a set of tabbed pages. These generally set up the parameters and rules that your iPhone follows when connected to iTunes on your PC. The person said that "all you do" is go to the 10th tab: photos and unclick the album identities so that next sync they will be removed. Ah, but....I have three unwanted albums on my iPhone (from some earlier error made by me when setting the thing up after purchase) but they do not show up when I click the 10th tab (see above). In fact nothing is shown on that page. So I (and a few other thousands out there have unwanted albums on there iPhone and cannot delete them. Any new ideas people? Oh, and if the Apple CIA regularly monitor the forums then they should really take user opinion to heart and make this a straightforward, intuitive process. Don't want something? Give us a trash bin on every iPhone page! Simple objective and not particularly difficult for them to implement in their next SW update. Otherwise I LOVE my iPhone!